The Yellow Box Blog

Whether it’s steak, sushi or the cheesiest pizza EVER, you cannot deny that you don’t check a place out on Instagram before you book a table. So why are so many restaurants/cafes missing a trick when it comes to capturing some serious Insta-worthy food snaps? Long gone are the days of Instagram where pretending a […]

Are you missing a sales opportunity by not selling online? The UK has the third-largest e-commerce market in the world – making over 568 billion pounds a year. If your business isn’t selling online, you’re missing out on a huge opportunity for sales, as well as business growth – awareness of your business increases with […]

This week, Google announced a major new artificial intelligence development for their Search function: Bidirectional Encoder Representations from Transformers, or BERT for short.  Google claims that BERT is “one of the biggest leaps forward in the history of Search” and its introduction will affect “1 in 10” search queries in English. There are billions of […]

SSL Certificate What is it? A SSL (Secure Sockets Layer) certificate is a digital certificate that authenticates the identity of a website and encrypts information sent to the server. If you’ve ever noticed a website that says “Not Secure” near the address bar then it means any information that is being sent through this website […]

5 Step Online Marketing Blueprint For All Businesses 1. Define Who Your Ideal Clients or Customers Are First of all you need to define who your target clients or customers are. If your business is B2C you need to know where they live, their gender, age, income, interests, the car they drive and even if […]